I see Acai berry adds all over almost every goddamn page on the internet lately…. somebody please make it stop!!! The “I got shredded in four weeks” comes in so many variants it blows my mind…do people actually buy into this utter nonsense? How can it be worth for anyone, to steal other peoples time and life from them to make a buck on fake products like that… Yes I know, I know… the money, the green stuff…. but… how the heck can the people who come up with these schemes sleep well at night???

This night I even got a link from someone I didn’t know on facebook saying “Hey Thomas, this article changed my life…” which pointed to a site totally similarly to Fox News… Just the url was e-foxnews.com… everything else on the site linked right back to the real foxnews.com site… so if you didn’t pay attention you would actually believe you were on the right Fox website and therefore might believe what was written… is that even legal? Anyways here’s what I wrote back in anger – http://www.flickr.com/photos/thomasfinn/4468518064/ – I do hope I got the message across….. I am so tired of people wasting other peoples time, with information leading them nowhere… I understand that people are suffering, and that there’s a lot of hurt going on, with the state of the health in our western countries… but by god… that doesn’t mean you should take advantage of those suffering, making them buy shitty products and buy into another lie…

The other day I overheard a 30+ kilo overweight lady in a store saying to her girlfriend, “I only need to get that “wii fit”, that’ll sort out my weight issue for me”…How do anyone become so delusional? And though I do think that working out with your Wii three times a week, is better than doing nothing, I have a hard time believing it is really helping anyone getting the body they are dreaming of…. I could be wrong but I have yet to see anyone make a dramatic bodytransformation with the “Wii Fit” alone…

I know most people are always looking for the easy way out, and that is probably how it will always be… I just can’t understand the rationale and the mindset that goes with knowingly cheating people to believe a lie…

On a side note, I have nothing against Acai Berries – they might even be good for you for all I know… I’m just so tired of the “change your life/diet/relationship/parenting/dog/house in four weeks” rhetoric deluding people into thinking there’s a quick fix…
The only “quickfix” I know of are the “Get Shredded” diet, the V-diet and for those who have made a real commitment to themselves the “Fighter Diet”… and to say those are an easy quickfix would probably stand as the understatement of the century ninety years from now…

If someone REALLY knows Acai berries makes you loose 25 kilos in four weeks getting you completely shredded up and adding some muscle too in that timeframe – I am of course as always interested to hear about it. But until there’s solid repeatedly tested proof, I do not believe in a quickfix… If that was really all it took, I would suggest “The Biggest Loser” gave it to all contestants and the competition could be over in a month or so…

So there you have it… it past midnight here so I better get some sleep! :) I hope the rant didn’t scare you. If it offended you, so be it… please enlighten me as to why if it did!

Check the video and buy it here if you here if you want more.

Product description -

“The multibillion dollar supplement, diet and fitness equipment industry is driven by the promise of looking like the model in the ad if you buy their product. If it was so easy to look thin then why don’t we look like fitness models? Film maker Stuart MacDonald asked this question to IFBB PRO Jeff Willet, the guy in the ad on the left. He said “It’s all a lie. They are selling an illusion.”

To prove it, Stuart filmed the extreme lifestyle of a body builder / fitness model by becoming one himself. He even entered a bodybuilding contest to see if he could measure up! As the contest closes in, Stu’s fat levels hover near 4-6% and he’s still overweight. The pressure causes him to break down mentally, emotionally but somehow he presses on to win 2nd place in the Michigan State Bodybuilding Championships!

Living normally with single digit bodyfat levels is the illusion that makes the fitness industry rich while we continually buy useless products hoping the next thing we purchase will make us lose fat faster, appear sexier and look like the guy in the ad.

I Want To Look Like That Guy will inspire you to reach higher than you thought you ever could. It also gives us permission to forget about the illusion of the lean body type. It’s an inspiration to anyone interested in the bodybuilding sport, weight training, fat loss and diet…”

Apparently she was one of the coaches in the Swedish version of the “The Biggest Looser” – I think her own results speaks more clearly than any words will ever do.

Here’s a small outtake from one of her blogpost I really liked.

“My body is not a metabolic prodigy. I was not athletic as a kid. I was brought up in a household where delicious food was  served daily. I always had a big appetite. My family were not into sports.  I always gained weight easily. And I always refused to take short cuts. Still, my desire was to be lean and muscular not only for a show or two but for all days of the year, year after year. So I started to condition my metabolism by never giving my body a chance to get fat. I forced myself from detesting exercise to learn to love it. I stopped eating foods that apparently made me stay somewhat lean but not cut. I took all these measurements to reach my goals, to go against genetics and upbringing.”

It’s never the circumstances….